Friday, August 1, 2008

August is Breastfeeding Month

One of the things I remember about putting together the August issue is the word "breastfeeding." It got so overused that I could type it while wearing a blindfold and not make a single mistake (this is a big thing, considering I never learned to type properly).

Almost all our articles in here has something to do with breastfeeding--who knew we could cover so many stories on one topic? Not only is breastfeeding healthy for the mother and the child, it also encourages so many women to do something for their community.

For my story "It takes a village" I found out just how many moms go out of their comfort zone to spread the word about breastfeeding. They donate milk, wet-nurse, counsel, and get their husbands to willingly support their advocacy. Ines Fernandez of Arugaan even created (of course with the help of other Arugaan moms) a daycare--called a Creche--so that mothers could be taught to care and nurture their babies in the most natural way possible.

On a more glamorous angle, we also covered moms who make breastfeeding in public a more modest affair. Stylish nursing wear, nursing bibs and baby slings allow mothers to breastfeed discreetly--the blouses have secret holes in them so moms could feed their baby without fumbling.

Here's a sample of the 6-page fashion spread we put together. Our Editor-in-Chief Diana Uichanco got the idea of putting models against a cartoon background from a fashion spread of a magazine she used to read...but of course, we worked hard to make it better than the original (which was no easy feat!). As one of our mommy models put it, it's so easy to read but it takes so long to put together!

Our photographer for this is Harvey Tapan. The three brands we featured are Bosom Buddy, Blissful Babes and Procreation. The one who did the illustrated backgrounds is Natasha Bautista, my talented sister!

I learned so many things in this issue, and I hope many moms would too. The cover baby, by the way, is Anya Dominique R. Bautista, who is smiling for photographer George Cabig's camera.

Baby Magazine is published by Marathon Publishing, Inc., and is available in National Bookstore and SM Baby Co. stores nationwide. Enjoy!

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